Brit Morin: She's DIY'ing

March 21 - On The Dot
FIRST THOUGHT: Let’s Get Crafty!

I’ve got mad respect for anyone who does things herself. Whether it’s designing and installing your own patio, turning your kid’s room into a virtual spaceship or creating a simple makeup-brush holder, your DIY creativity is downright impressive!

This weekend, take some time to get your craft on. Find a stress-free project, like creating a fanciful, fabric-lined Popsicle-stick necklace, or turning an old glass jar into a rustic, wall-mounted candle sconce. You’ll get that giddy feeling of being back in arts-and-crafts class at summer camp! And if you just don’t have it in you to create, seek out some local handmade goodies. By supporting DIY’ers and artisans, you’re helping perpetuate a more creative world.


Speaking of getting crafty, there’s one woman in Arkansas who took DIY to a whole new, remarkable level. With the help of YouTube tutorials, a single mother of four built her own dang house, y’all. Cara Brookins and her kids got to work building a home and strengthening their family with just a $150,000 bank loan for building materials. They framed the home, poured the cement foundation and even created built-in bookshelves for the five-bedroom manor. Now that’s some impressive elbow grease!

WOMAN TO WATCH: Brit Morin, Founder and CEO of Brit + Co.

If you’ve spent any time DIY’ing using online resources, chances are you’ve probably come across Brit Morin. She’s the founder and CEO of Brit + Co., an online platform that provides tools to teach, inspire and enable creativity among women and girls. Brit started the biz in 2011, and it’s become a mega force in the DIY world, with more than 125 million users. That’s a whole lot of Popsicle sticks and paper crafting!

I’ll admit I’m pretty obsessed with Brit + Co., so let me share a little bit about the Brit behind the Co. Brit started her career in tech, working for some major giants in the industry, first at Apple and later at Google and YouTube. But with a desire to become an entrepreneur, Brit pondered creating her own company. She came up with an idea for a fitness-and-health app and was close to fundraising. But her journey shifted when she joined TechShop, which provides instructional classes and events, and gives members access to industrial equipment and fun tech tools, like 3-D printers, so they can make anything their hearts desire. Brit got hooked on DIY’ing and longed to develop a business that would simply allow her to constantly create and help others find their own creativity.

Brit scratched her app idea and got down to business launching Brit + Co. Her belief in combining tech with creativeness spoke to a market that was largely ignored, positioning Brit as a leader in what has become a vast and well-loved makers industry.

Brit + Co. brings the art of handcrafting into the 21st century, offering vibrant online classes and striking visual how-tos. You can learn every crafty thing in the book, like calligraphy, ink illustration and photo styling, as well as pick up some career skills, like how to kick-start a business through crowdfunding and how to nail a job interview, and gain some insight into all-things lifestyle, from creative ideas for your pets to how to improve your relationships.

In addition to providing women with unprecedented creative education, Brit + Co.’s employee list boasts 70 percent female workers, including many on the leadership team. And the company supports crafty gals through its #IAmCreative Foundation, which enables creativity in women by equipping them with grants, resources and expert knowledge to execute ambitious creative projects and endeavors.

Inspired by Brit & Co., I have just one question for you, ladies: What will you create?


Take Brit Morin’s lead and embrace this quote by an unknown author:

“Turn your passion into your career and you’ll never work a day in your life.”

This is Melinda Garvey signing off until next time. Remember, ladies, empowered women empower other women. Share On the Dot so more women can have a voice. Thanks for getting ready with us.

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